Paul has over three decades of experience working with both local and international clients in multiple business sectors, with a weighting toward consumer-facing and retail brands. His passion lies in helping to define and design brands, and their related propositions, in a way that is both meaningful and aesthetically-considered. Paul is a visual communicator, has a degree in graphic design and is a modern day adventurer, who is passionate about art and culture.

Jodi started her career in fashion, working as a visual merchandiser and designer before moving into the world of trend analysis and publishing, founding one of South Africa's first trend information businesses. Over the last thirty years at ITI, she has been the project and account director for many of the business's retail and consumer brand clients.

A chartered management accountant by training, Duncan is responsible for ensuring the agency's financial sustainability. He is a firm proponent of the principles of sustainable business stewardship, truly believing that the needs of people and commercial entities can be mutually beneficial and empowering.

Lizé has nearly two decades of experience in communications agencies, both digital and through-the-line, working across client service, account management and operational positions. She leads the commercial management of accounts, including budgets and billings.

Kelly has extensive experience in planning, relationship management and project management, both from an agency and client perspective. She works with key clients at ITI to understand their goals and objectives, and then oversees budgets, timelines and internal resource to achieve these effectively.

Jess started her career in journalism before moving into brand communication, giving her a deep understanding of the South African customer and mindset from multiple perspectives. She is the Creative Director for ITI's leading retail clients, overseeing all aspects of campaign strategy and development, shoots and creative execution.

A Cape Town-based, long-term ITI collaborator, Chris is central to the intelligence of the business, researching the global consumer consciousness and synthesising this in the form of the much-respected ITI Macro Trend Report. He has a background in brand strategy and copy, combining these skills in his contributions as a brand and campaign writer.

Kevin is a creative professional with a drive to balance the aesthetic, functional and strategic in everything he does. Having held senior roles across both digital and traditional agencies, he is also well-versed in the realities of contemporary design. With an innate curiosity, he continually explores what lies beyond the boundaries of the expected, growing his own skills and understanding at the same time.

Ashleigh is an experienced communicator, with a focus on content strategy, copywriting, campaign development and corporate communication. She is currently responsible for the development and rollout of campaigns for ITI's retained retail clients, alongside a senior graphic designer, ensuring a 360-degree approach to content development and customer experience.

Nicky is a strategic thinker, passionate about building brands and bringing their stories to life. She has 19 years of experience, having started in a traditional advertising agency context before joining ITI more than a decade ago and focusing in on the retail world of strategy. With a drive to uncover deeper meaning in everything she does, she is a skilled facilitator, leading workshops, extracting insights and fostering meaningful connections.

Byron Rex Phillipson leads ITI's international expansion, bringing more than 25 years of global brand and creative leadership back to the agency where his career began. Since starting at ITI in Durban at 19, he has built a career spanning London, Cape Town, Johannesburg, California and New York, holding executive creative leadership roles at Huge, Hulu, Twitch, and Kraken, and shaping work for brands including Apple, Google, Gucci, and Nike. Today he heads ITI's international business development and strategic thought leadership from Los Angeles, connecting three decades of frontier brand thinking to the agency's next chapter.